Widiba offers a fully customisable online platform and a network of over 600 Financial Advisors present throughout Italy.
The bank made its debut on the market in September 2014, after a year exchanging ideas with more than 150,000 users, who contributed actively to its development: from the conception and selection of the name (WIse-DIalog-BAnk) to the submission of 3,500 ideas that were then transformed into the products and services offered to our clients.
Widiba is a fully comprehensive bank that combines a technology platform with the professional advice of its Personal Advisors who listen carefully to our clients and take care in building deep and long-lasting relationships.
We are excited by your
ideas and strive to make
them come true
Widiba is the most innovative bank around!
The Widiba HOME project has won Widiba the ABI Prize, in the category “new ways to interact with customers”, for its innovation in banking services. The awards ceremony was held in Milan on March 28th at Palazzo Mezzanotte. Another extraordinary satisfaction for the people who work at Widiba and yet another project that boosts the confidence of our customers.
At Widiba, success starts with people
Widiba has won an important 2018 Bluerating Award for its MiFID II Innovation. The prize was awarded to Andrea Cardamone, CEO of Widiba, at Milan’s Palazzo delle Stelline.
But that’s not all! Great success also for our Personal Advisors, who received numerous 2019 PF Awards.
Widiba on the podium for Best Home Banking 2018
Widiba wins a bronze medal for best Home banking 2018 . This further acknowledgement places us firmly among Italy's most advanced banks as the result of the simplicity and user-friendliness of our online transactions.
The winning bank!
On the occasion of the International Design Awards Winners 2018, the American magazine HOW lists Widiba among the Merit Winners in the Signage & Environmental Graphics Category. This recognition certifies the care and precision that characterise our headquarters offices and that reflect the customer experience we wish to deliver, day after day.
Widiba has the gold medal for innovation.
A bright beginning of the year for Widiba!
Once again EFMA has rewarded our bank - Widiba HOME won the first prize for Innovation for January 2018. Attention, listening, caring and looking to the future: these are the values that continue to guide us and allow us to make the difference.
Another award for innovation at Widiba
EFMA has rewarded our bank this year too with a well-deserved bronze medal. This is another confirmation for Widiba, which has won the award for the Global Innovator - Challenge Player category.
TOP BANK 2017
Mortgage Offer
In its latest mortgage study, the German Institute for Quality and Finance grants the Widiba Mortgage a place on the podium for all 4 competing categories: value for money, digital loan , customer service, customer communication.
Golden medal for the first 100% digital mortgage
This is Widiba's fourth podium in just a few months - yet another award earned with the project "The first digital native mortgage", in the category "Operational innovation award: Digitization and process innovation".
Widiba wins the "Cerchio d'Oro"
for financial innovation
Widiba wins two gold medals. Widiba has been awarded AIFIn first prize for the projects "The first digital native mortgage" and "Widiba 2020", as well as an honourable mention for WISE.
Typography Awards 2016:
international honorable mention
Widiba ranked among the top 10 winners at the 2016 Typography Awards, the prestigious international prize, organized by the American magazine Printmag, that rewards the most innovative typographic fonts.
We rank first worldwide
in terms of Customer Experience
Widiba wins the Efma Award for Best Customer Experience.
More than just a search engine: thanks to the use of natural language, whatever you need to do or find through your Bank is as easy as answering a simple question: "Ciao, what do you want to do?"
Widiba wins
Italy's Innovation Award
The Premio dei Premi award, organized by the COTEC Foundation, goes to WidiExpress: the first digital account number portability option. The prize is awarded by the Italian President of the Republic.
From words to...
Launch of the new action-driven engine
A new way to interact with the bank through natural language. Nothing to learn and no instructions to follow.
Smart Bank
ABI Award
1st place ABI Award for Innovative Banking Services, in the "Smart Bank” category, with WidiExpress.
Widiba account on demand
for Apple TV
Your account features, trading platform and investments may be consulted on any Smart TV.
Widiba is the first bank to launch the concept of
account number portability
With WidiExpress, we confirm our commitment to innovating our services on an ongoing basis.
Widiba network tops the PFMonitor 2015 rankings
After just eight months, the Widiba network of financial advisors achieves the highest NPS (Net Promoter Score).
Widiba develops the first banking app for Apple Watch
With the new app, you can always keep your finger on the pulse. A customised experience from an app that talks like you and about you.
Innovative and "explosive"
EFMA Award
Widiba is ranked as one of the six most innovative banks in the world.
Widiba: the Financial Advisor's Bank
A distribution model that combines a digital component with high relational content.
No ordinary bank
No ordinary vision
The Homelessfonts initiative by Arrels Foundation
devises a tagline to describe the bank's positioning.
Cerchio D’oro award
«Marketing» category
1st place with the project “Dalla banca che non c’era a Widiba: la co-costruzione come valore” (Widiba, a new banking concept: the value of co-construction).
After collecting 3,500 ideas, Widiba is finally online
The banking platform is launched on the market.
145 products and services available.
Launch of the gamification platform Say&Play
A place where online users can express
and share ideas on the new bank's products and services.
Start of the project
Choice of the name Widiba
A community of 115,000 people chooses
Widiba (WIse – DI-alog – BA -nking) as the name for the new digital banking platform.
2019
2018
2017
2016
2015
2014
2013
Our philosophy
We started out by listening to the people around us, and we will continue to pick up ideas and suggestions from the market so as to respond to your needs ever more effectively.
We'll make up for the time you dedicate to us through your favourite channel with specific solutions to your needs, immediately or at the most appropriate time.
Through your feedback
You can always give us a score to let us know what you think of us. A rating system allows us to evaluate your happiness index so as to keep improving your experience.
Rating of 4.8 out of 5
You can find us everywhere. We can support you on Facebook or Twitter
Widiber Monday: are you ready for a new week? What are your goals for the coming days?
Thanks to all the Widibers who have chosen an account that speaks 9 languages.
Today is International Mother Language Day, and we want to celebrate it with you!
Open Banking
Un ecosistema bancario aperto
Former MPS customer